GATA Challenge brought together groups of amateurs and professional astronomers and computer programmers, designers, storywriters etc to develop technological applications that support astronomical cultural content in Arabic language. The project invited inter-disciplinary teams for an open competition to innovate on a technological
means.
About 100 applications were received from which 12 teams were shortlisted. A pre-event was held to explain the challenge to the teams. The challenge was held in the form of a 3 day camp where the competing teams were supported by professionals in different fields such as design, marketing, programming. The teams received tips and training on idea design, game design, marketing, finance etc. Finally, on the last day, each team was provided ten minutes to pitch their project to a judging panel.